About JWCF

OUR VISION

At The JWC Foundation, we recognize the journey of Black entrepreneurs is not the one sold as the American dream. We envision a world where Black entrepreneurs have the access, resources and community support needed to build sustainable businesses that drive economic growth.

OUR MISSION

Our mission is to equip Black-owned small businesses by delivering culturally relevant programs and resources that build resilient operational foundations and foster meaningful connections, unlocking opportunities for growth, sustainability, and community impact.

If you're ready to start this journey or you've been in it for a while and are looking for community, JWC Foundation is here for you!

How We’re Different

Culturally Rooted

Our programs center the experiences, strengths, and challenges specific to Black business owners. We don't use one-size-fits-all approaches.

Practically Focused

We teach what actually matters for business growth: finance, operations, strategy. No fluff, just actionable skills you can use immediately.

Community-Centered

You're not building alone. Our programs connect you with peers, resources, and a network that gets it.

What We Offer

We support Black business owners at through two core programs and an annual gathering

8 participants and 2 instructors taking a photo with their certificates of completion from our incubator program

Our New Incubator (launching June 2026)

Photo of Black entrepreneurs in a co-working space. Two are working together, another is doing their own work on the computer with their coffee.

Recurring Programming

An attendee at BLCK Street Summit 2025 asking a question while other attendees listen attentively.

BLCK Street® Summit

Meet the Team

  • A woman with glasses, dark braids, and a friendly smile, wearing a red blazer, black top, colorful beaded necklace, sitting at a black table against a brick wall background.

    Rasheeda N. Creighton

    EXECUTIVE DIRECTOR

  • A woman with curly dark hair smiling at the camera, wearing a colorful patterned top and a turquoise beaded necklace.

    Lisa Townes

    DIRECTOR OF PROGRAMS

  • A woman with curly brown hair, wearing makeup with eyeliner and red lipstick, a nose ring, and a black top, posing with a serious expression against a plain background.

    Olivia Ames

    PROGRAM MANAGEMENT ASSOCIATE

  • A woman with curly hair in dreadlocks, wearing a denim jacket, black shirt, and jewelry, smiling with hands clasped.

    Michele Allen

    BOARD OF DIRECTORS

  • A smiling man wearing glasses, a black blazer, a light gray shirt, and a purple bow tie with white dots.

    Archie Alston II

    BOARD CHAIR

  • A man with dark skin, short hair, and a trimmed beard wearing a beige suit jacket and white shirt, smiling against a plain white background.

    Antwaun Griffin

    BOARD OF DIRECTORS

  • A woman smiling with dark hair and grey eyes, standing against a light green background.

    Elizabeth Johnson

    BOARD TREASURER

  • A woman with short dark hair sitting on outdoor stairs, wearing a black top and gold jewelry, smiling at the camera.

    Crystal Lowery

    BOARD OF DIRECTORS

  • Close-up portrait of a smiling woman with dark hair, wearing pearl earrings and a light-colored top, against a gray background.

    Tatiane Pena

    BOARD OF DIRECTORS

We’re grateful to work alongside organizations and funders who share our commitment to economic equity and Black business ownership

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Our Partners & Supporters

Logo of Capital One featuring the text 'Capital One' in blue with a red swoosh above and behind the text.
Wells Fargo logo with red background and yellow text